Mom's struggle with the choice of working outside of the home or staying home with the kids all of the time. Sometimes financial matters take first priority and moms that would normally like to stay at home, find themselves in the workforce. Due to this, a lot of moms have decided to work from home and many have found success working out of their own homes doing a variety of tasks. Some moms have decided to become freelance writers, while others are customer service representatives that answer calls when their children are sleeping. There is however an up and coming career for moms that can be done from home and this job has affectionately been coined as mom marketing or mommy marketing.
Mom marketing is one of the most recent careers to become popular for moms who wish to make money by working from home. When first hearing the term "mom marketing", many will associate it with moms who are Internet marketing, but there is a lot more to this newer career choice than what meets the eye. Here are some interesting things regarding mom marketing:
Mom marketing is one of the most recent careers to become popular for moms who wish to make money by working from home. When first hearing the term "mom marketing", many will associate it with moms who are Internet marketing, but there is a lot more to this newer career choice than what meets the eye. Here are some interesting things regarding mom marketing:
- Mom marketers are actually hired by companies who are trying to come up with campaigns for their products and services. These are not just any products or services though; mom marketers help companies come up with campaigns for products and services that companies think other moms will need or find useful.
- Companies that hire mom marketers can include baby product manufacturers, kid's clothing companies, kid's toy companies and companies that make products that will help make mom's life easier in various manners.
- Not all mom marketers make money from home; some do actually involve themselves in testing groups and marketing panels and this would require the mom to have to work outside of the home sometimes. However, a lot of the companies who use mom marketers do want the moms they hire to test the products at home and then help them come up with a marketing plan for the product.
Vanessa Sweeney finds and writes about the latest trends on the Internet at http://www.theinternettimemachine.com
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